Our experience

VISA PREMIUM CARDS AWARENESS CAMPAIGN

SITUATION The usage of cards on the Bulgarian market remains one of the lowest in Europe, especially in the premium sector – Gold, Platinum and Infinite. Visa is committed to developing and expanding its relationship with premium c...

LAUNCH OF NEW PRODUCT – ALCOHOL FREE BEER (AFB) BIRELL

SITUATION We live in times when people strive to lead an active and healthy lifestyle. Because of this, they pay more and more attention to the quality of the food and drinks they consume. At the same time, they don’t want to compr...

“AURUBIS 1” PV PARK CONTRUCTION LAUNCH

SITUATION In June 2021 Aurubis planned the official launch of construction of “Aurubis 1” – the biggest photovoltaic (PV) park for own needs. The project is part of the long-term investment program of Aurubis and of its policy for ...

BUSINESS REORGANIZATION AND CLOSURE OF THE FRONERI ICE CREAM FACTORY

SITUATION One of the market leaders in ice cream sales Froneri used to own a manufacturing factory in the city of Varna, Eastern Bulgaria. In 2018 the company launched business optimization program across its assets in Europe. For Bulgar...

RETAINING THE LICENSES OF CEZ IN BULGARIA

SITUATION In the beginning of 2013 social discontent, provoked by higher than expected electricity bills, lead to massive protests and unprecedented political, institutional and media attacks against power distribution company CEZ, which...

RAISE AWARENESS ABOUT KAUFLAND’S FRUITS AND VEGETABLES

SITUATION Kaufland is the biggest retailer in Bulgaria and the one that offers the largest assortment of fruits and vegetables on the market The company works constantly to attract customers interest to the fresh fruits and vegetables of...
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